TOAST INSTALLATION “HYPE-BALLOON” / PVC black / inflatable / 1.6 x 1.6 x 6.5m / 2010 ©
The inflated sculpture spelling the word HYPE reflects on the phenomenon of literally filling a pretty, thin outer shell with nothing but hot air making it very superfluous and shallow in meaning yet bold and impressive in appearance.
Andy Warhol’s 15 minutes of fame have gained more weight in our times thru the entertainment-industry’s hunger for new acts, shows, music, etc… HYPES.
HYPES are created and fueled by emotions and desires, mostly the “objet-de-desir” is far from being a necessity that is a piece of art which lifts a HYPE to even higher levels making it less understandable or affordable for common people.
Honest observation of the current state of our planet and our humanity reveals a crucial and abominable reality.
This HYPE creates awareness, this HYPE touches.



